Saturday, January 25, 2020

Female Characters in Bram Stokers Dracula Essay -- Dracula Bram Stoke

Female Characters in Bram Stoker's Dracula Having studied Bram Stoker's Dracula as part of my GCSE English Course, I am going to consider the representation of women in the novel. The three main characters I will study are Mina, Lucy, and the three female vampires (belonging to Dracula). I am going to consider the similarities and differences of each character, and how well they compare to traditional Victorian women. I will support my answers with quotes and evidence. During the early twentieth century, the traditional Victorian ideal would be a lady of leisure. A Victorian woman effectively had only two options: she was either a virgin- a model of purity and innocence, or she was to be a wife and produce an heir. If she was neither these, not only would men not take any interest in her, but also she had no consequence in society. Women had to run the household and obey their husbands, not only them, but to treat all men with respect. Moral behaviour, and a feminine appearance were also aspects of a traditional Victorian ideal. As well as this, Victorian women were expected to be obedient and virtuous. However, in the late 1800?s the Victorian ideal was being challenged, which better became known as the ?New Woman?. These new women were to be considered the feminists of the time, they rejected clothing that restricted their movement, like corsets and petticoats, and others even took to riding bicycles. All of these matters evolved into being a threat for the traditional way of Victorian life. In Bram Stoker?s ?Dracula?, Mina measures up fairly well as a traditional Victorian woman. She has a good extent of tradition, and she matches the acquirements well. Mina is beneath veneer of modernity; ... ...acters fulfil their role well, but sometimes everyone betrays the tradition. Stoker created an image at a first glance that the characters appear to be cast in typical gender roles, the purpose of this being not to upset or threaten the reader?s sense of how things should be. He then creates suspense into the actions of the characters, for example, Mina turning into some one like Lucy; will she be lost? Bram Stoker shows us with Mina, that she was able to achieve her own goals, as well as the typical goals of Victorian women. Mina still carries on with the tradition as well as maternal instincts, and we know this from the important information given to us after the novel; her having a baby. This is therefore showing us that Victorian Women could do more than that was traditionally common or expected, without the rebellious, threatening ?New Woman?.

Friday, January 17, 2020

Developing Promotional Strategies for Horticultural Products Essay

INTRODUCTION. The horticulture sub-sector of agriculture in Kenya has grown in the last decade to become a major foreign exchange earner, employer and contributor to food needs in the country. Currently the horticulture industry is the fastest growing agricultural subsector in the country and is ranked third in terms of foreign exchange earnings from exports after tourism and tea. Fruits, vegetable and cut flower production are the main aspects of horticultural production in Kenya. In this write up, the horticultural products I will focus on are coriander, courgettes, cabbage, kales, spinach, indigenous vegetables like ‘terere’ and ‘managu’, ginger, garlic, tomatoes and onions. These products will be directly sourced from my farm in Kitengela. IDENTIFICATION OF THE INNATE ANS ACQUIRED NEEDS According to Boyd (2010) humans become motivated when a need is aroused that they have a desire to satisfy. These needs can be physiological also known as innate e.g need for food, water, sex and cloths or they could be acquired needs which are learnt in response to an individual’s culture or surroundings e.g need for affection, self esteem or prestige. The above mentioned horticultural products are food products that satisfy needs in the first level of Maslow’s hierarchy of needs i.e the physiological needs. Moreover, through the right packaging and promotion of these products, the acquired needs will be satisfied. THE PROMOTIONAL STRATEGIES BASED ON THESE NEEDS Organizations use promotion to communicate with customers about products they offer because promotion is one half of the communication process with customers. It works co-operatively with market research in an iterative feedback loop so that the constantly changing requirements of users are met by promotional activities that target or even anticipate these expressed needs. Promotion involves making sure that customers are aware of the products that the organization makes available to them. The objective of my promotional strategy is to provide information about my products, increase demand for these products and to differentiate the product. I will design different advertising messages to be placed in certain magazines like healthy eating magazines as well as Saturday Nation newspaper magazine and television advertisment. Moreover, through the social media i.e twitter and face book I will advertise my products. These adverts will focus on the benefits that clients will get on consump tion of my products. The advert will be designed in such a way that it brings out the different innate and acquired needs that will be met. People have to eat and eat good food that is well presented, I will therefore, do word of mouth advertising and attend networking forums for horticultural products e.g the annual horticultural exhibitions says Wu (2012). As I display my products, I will ensure they are well packaged in clean, labeled packages so that as my purchase my products they are satisfied with the packaging thus meeting both their innate and acquired needs. According to Stern and Adel (1988), word-of-mouth is one of the most credible forms of advertising because people who don’t stand to gain personally by promoting something put their reputations on the line every time they make a recommendation. In the utilization of word of mouth advertising, I will incorporate brand advocates in this word of mouth ad. I will use personal selling as well. This will be one to one communication with a potential buyer. In this case the potential buyers I will focus on for personal selling are the restaurants, schools, hospitals and hotels. I will therefore, employ the use of sales men and use experiential marketing in this case. I will hire a tele-marketing researcher who will make follow up calls to clients who purchase my products to get their feedback on areas that I need to improve on as the researcher identifies their unspoken needs as well as their spoken needs. REFERENCES Boyd, J.C (2010). Consumer Psychology. England:Open University Press. Stern .L. W. & Adel I. E.(1988) Marketing Channels. Englewood Cliffs, N. J.: Prentice Hall Inc. Wu, J. M ( 2012) Consumer Perception of quality for horticultural products and related agricultural practices. Ontario:Guelph.

Wednesday, January 8, 2020

Legalization of Marijuana Essay - 592 Words

Marijuana Marijuana is a big topic these days. Many people want to make sure that marijuana stays illegal. Yet they do not know all the facts about marijuana. They just think that marijuana is bad. I believe that marijuana should be made legal. First of all, marijuana refers to the dried leaves and flowers of the cannabis plant, which contain the narcotic chemical THC at various potencies. It is smoked or eaten to produce the feeling of being high. Marijuana has been used for thousands of years for medical, social, relaxation, and religious reasons. Several of our presidents are believed to have smoked it. Those presidents include Jefferson, Madison, Monroe, and many others. John F. Kennedy smoked it to relieve†¦show more content†¦The government states that over 20 million Americans still smoke marijuana. You can say that marijuana affects your health, but marijuana is less dangerous than tobacco and people smoke less of it at a time. Or you can eat the plant instead of smoking it, which can lower health risks by a lot. Another way to reduce health risks is by reducing smoking amounts. There is no proof that marijuana causes health problems that can lead to death or sexual programs, but like alcohol, it is not recommended for children or teenagers to use. This is simply because children and teenagers are in the process of growing up, and it would not be a good idea to smoke anything or drink alcohol. Cannabis is a medical herb that has literally hundreds of proven, valuable therapeutic uses. For example, you can use marijuana for stress reduction, asthma, cancer therapy, and much more. Marijuana is not just for getting high, but a valuable medical medicine. Dr. Gabriel Nahas, who made totally false statistics and studies, was very biased and unscientific. He was even fired by the National Institute of Health and the NIH told the public his studies were meaningless. 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